Dec 15, 2008  •  In Entertainment, Funny

Governor Paterson on SNL

As a huge fan of Fox’s House, I made sure to catch last night’s SNL which was hosted by none other than Hugh Laurie, Dr. House himself.

While Mr. Laurie’s performance was pretty good, it was Fred Armisen and Amy Poehler who stole the show.

Fred Armisen made his debut as New York’s Governor Paterson, the “accidental governor” (due to the Spitzer scandal) who is legally blind. He nailed the part on the head – it was frickin hilarious! See for yourself:

Last night also marked the last SNL of 2008 and thus the last episode for Amy Poehler. Her goodbye speech at the end of “Weekend Update” was short and bittersweet. Right as she was about to choke up, Governor Paterson made another appearance to the amusement of everyone…making this goodbye a one to remember!

Goodbye, Amy. You will be missed. Oh, and if you and your hubby Will Arnett want to adopt any kids to add to your new family, I’ll be around.  😉

Dec 14, 2008  •  In Art/Design, Logos/Branding, Marketing/Advertising

The Other Obama Logos

Barack Obama’s 2008 presidential campaign was one of the most prolific and viral in American history.

And never before had a logo been so prominently and massively been used in a presidental election.

Designed by Sender LLC in Chicago, the logo consists of an O with the center suggesting a sun rising over fields in the colors of the American flag:

Sol Sender, the creative lead in the Obama ’08 logo, was recently interviewed about the strategy and process behind the project. You can watch the videos here (and I wholly recommend watching the video for all logo/branding freaks like myself).

What I, and LogoDesignLove, found interesting are the other logos that were up for consideration. My two favorites of the bunch that did not make the final three are:

I especially like the clever use of the “Ob” shadowing “08” on the first one!

The three finalists were:

As you can see, the original version of the final logo had a more symmetrical and less friendly feel.

I find it fascinating that the final three are so different from each other. From my experience with branding/logos, the finalists are usually similar, or at least express the same emotion. But the emotions triggered by these three are (in order): optimism, bold playfulness, and a resigned hope.

Needless to say, the final version of the third finalist conveys the one-word slogan “Change” much better than its original.

And I have to say this logo is my favorite of the bunch.

Kudos to Sender LLC and the Obama campaign!

[all images courtesy of LogoDesignLove]