It’s no secret that I absolutely ADORE Lego’s clever marketing campaigns — can you believe that this is my fifth post applauding them? (see: 1, 2, 3, 4)
Even if you may be getting sick of my Lego craze, I believe that this series of posters deserves a special mention because it engages the audience and sparks creativity in a world where we are hard-pressed to find toys and activities that encourage imagination. Created by Montreal-based creative agency Brad in honor of Lego’s 55th anniversary, this set of 55 minimalist illustrations feature sparse Lego bricks arranged to represent popular songs, movies, books, bands, and children’s stories, with the tagline “Imagine a _____”
Can you guess them all? Some are pretty obvious but others are definite head-scratchers. (I have included the answer under each illustration, but in white text so you would need to highlight it to see it.)
Stairway to Heaven
Purple Rain
Braveheart
Four Weddings and a Funeral
Walk the Line
The Police
Reservoir Dogs
Bob Marley and the Wailers
Under Pressure
Kill Bill
Nirvana
Monsters, Inc.
Men in Black
Inception
Tron
The Tortoise and the Hare
The Rolling Stones
Strawberry Fields Forever
Alice in Wonderland
Black or White
The Big Blue
Black Hole Sun
Snow White and the Seven Dwarves
New Kids on the Block
The Pied Piper
Simply Red
Ali Baba and the 40 Thieves
The Thin Red Line
Little Red Corvette
2001: A Space Odyssey
Pinocchio
The Hunger Games
The Green Mile
300
The Incredible Hulk
Maroon 5
Moby Dick
Little Red Riding Hood
Peter Pan
The Matrix
The Color Purple
The White Stripes
Jurassic Park
Paint It, Black
Spider-Man
Goldilocks and the Three Bears
Yellow Submarine
Big Fish
Titanic
A Clockwork Orange
Jaws
Gulliver’s Travels
King Kong
The Three Little Pigs
The Beatles
Via My Modern Met.
