Barack Obama's 2008 presidential campaign was one of the most prolific and viral in American history. And never before had a logo been so prominently and massively been used in a presidental election. Designed by Sender LLC in Chicago, the logo consists of an O with the center suggesting a sun rising over fields in the colors of the American flag: Sol Sender, the creative lead in the Obama '08 logo, was recently interviewed about the strategy and process behind the project. You can watch the videos here (and I wholly recommend watching the video for all logo/branding freaks like myself). What I, and LogoDesignLove, found interesting are the other logos that were up for consideration. My two favorites of the bunch that did...
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